Building on Value

The Barton Group is a multi-channel multi-product portfolio company that combines a 30-year track record with tremendous opportunity for sustained growth.

The Barton Group

by the Numbers

Family owned since


Founded by Jay Barton

Over the years, we’ve grown from a single showroom to multiple locations, but our core values of reliability, quality, and customer service have remained steadfast.

Annual Growth Over

0 %

Year over Year

Since 2020 the company has experienced continuous double digit gains on Revenue…..AND we are just getting started!

capacity and Scale


FY24 Installations

Thanks to our national builder partners, including Lennar, D.R. Horton and KB Homes, The Barton Group is projected to perform more than 10,000 installations in 2024.

Revenue TARGET by 2028

$ 0 M


By supporting our Growth Mindset, the current 5-year Strategic Plan provides the capacity to expand and allows the company to maximize its true potential.


Jim Barton


Our Mission

is to provide high-value flooring, countertops, cabinets, and finishings to builders, developers, property management companies and consumers in the communities we serve. We are a group of companies that deliver deep expertise and experience with a growth mindset that’s driven by service. 

I’m honored to build on my family’s history and continue to lead these outstanding companies that maximize value to our customers, our employees, and our valuable partners.


The Barton Group delivers better selection and reduces cycle times.

Over the last 30 years, our national builder partners and Texas retail customers have come to expect the very best in quality, selection, consistency and price. As we expand our product offerings, upstream capabilities and operational systems, The Barton Group will continue to reduce CYCLE TIMES (both in the selection process and installation) and BUILD VALUE throughout the expanded Sunbelt region.


Delivering the Products that Deliver VALUE



The Barton Group is the South Texas flooring expert delivering hardwood, laminate, tile, and SPC vinyl products. We also provide technical and design thought leadership for all flooring types and applications.



We source, design, fabricate and install all the latest countertop materials including granite, marble, quartz, and more. Our purchasing power and state-of-the-art fabrication shop produces ultra-high quality at outstanding value for our builders and retail customers.



The Barton Group’s design specialists know the products and trends that drive consumer decisions and drive sales. Our buying power and relationships with the major finishing suppliers give us a clear advantage over other builder suppliers.


Fred Parker


A Growth Mindset

Identifying key initiatives for an organization is the result of an in-depth examination of the current business model and all its parts with consideration to market analysis. Such priorities include onboarding human capital, improving internal controls, enhancing employee relations and becoming a data driven company.

As I join The Barton Group, I’m excited about scaling capabilities, adding human capital and maximizing the the market opportunities this exceptional company has created. 


Our People Make the Difference

Caryn Dunayer

Chief Marketing Officer

From her roots with Hearst Corporation, and startup to IPO experience, Caryn brings modern Sales and Marketing expertise that will drive our branding, sales and growth.

Kristi Hayek

Director of Finance

Kristi provides exceptional financial leadership from her varied experiences. Most recently, Kristi was a leader at Bobbie Baby, a dynamic, high-growth start-up.

Pat Pritchett

VP of Operations

With two decades of expertise in flooring operations, Pat knows the flooring business. He joined us after spending 15 years with Broadlume; the company’s ERP system.

Veronica Salazar

Human Resources Director

Veronica has held HR roles for Knight Aerospace and Martin Marietta. She is experienced in Leadership Development, Employee Relations and Diversity.



Advanced Builder Solutions is an industry-leading flooring, countertop, and cabinet supplier servicing national residential builders as well as commercial properties. For nearly four decades, Advanced Builder Solutions has utilized its expertise to not just meet builder needs, but to anticipate them.

Advanced Builder Solutions is the ideal supplier of flooring, countertops and cabinets to address the aggressive pace of today’s building companies. With locations across Texas, Advanced Builder Solutions has set the standard for on-time and on-budget delivery. Our expertise also provides consistency during the final stage of construction to reduce cycle times and protect profits for BUILDERS WHO KNOW BETTER.


Whether it’s a new build, a major rehab/renovation project or unit turns, Apogee Interior Solutions provides multifamily clients a turnkey solution for all their flooring, baseboards, cabinets, tile work and countertop needs. Apogee reduces the number of subcontractors needed by streamlining inventories and logistics, giving greater control to complete projects on time and on budget.

Apogee is the PINNACLE OF RELIABILITY – providing the products needed with no surprises – in quality, price or delivery time – every time. That’s why developers, general contractors, and property managers trust Apogee Interior Solutions.


interiors grey blank

Interiors is a reimagined retail and design center showcasing the latest in flooring, countertops, and finishings for residential customers and custom builders. Interiors offers design services, working directly with customers to bring their new construction or remodeling dreams to life.

As THE PLACE FOR YOUR PLACE, we’ve curated our expansive selection of durable designs and materials to suit a variety of styles, budgets, and timelines.



TBG Floors & More is your shop-at-home solution for quality flooring, countertops, and finishings offered at the best value in the industry. After finding the finishes that you love on our online storefront, we provide an in-home consultation where we bring our showroom to your door –because it’s not just about making selections, it’s about creating a custom solution that takes your dream project from a vision to reality.




Designed to minimize The Barton Group’s “back office” and maximize EBITDA for each business unit, Home Finishing Support (HFS) was designed to create leverage through the centralization of corporate functions such as accounting, purchasing and logistics. 



A history of doing buisness the right way.

The Barton Group is a team of approximately 120 professionals across five distinct business units. Headquartered in San Antonio, Texas, The Barton Group provides flooring, countertops, cabinets, and finishings to builders, developers, property management companies and consumers in the communities we serve.

For over 30 years, The Barton Group has built a reputation for doing business the right way. We are family-owned and purpose-driven. Our clients have grown to value our industry knowledge, our reliability, and our dedication to quality. Our Barton Group associates make this possible through expert consultation, installation, and after-sales support unmatched in the industry.

As we look to the future, we will build on our history and strong foundation; all while fostering innovation, growth, and the never-ending pursuit of BUILDING VALUE.


J&R Sales, Inc. is established by Jay Barton and Reuben Villarreal


J&R Sales, Inc. purchases Carpet, Remnants & Tile in Pharr, TX (which later relocated to its current location in McAllen, TX)


Carpet, Remnants & Tile opens its Laredo, TX location


Carpet, Remnants & Tile opens its Victoria, TX location


Jim Barton, current CEO, joins his father in the family business


The company completes a brand “refresh” to CRT Flooring Concepts


CRT Flooring Concepts opens its Austin, TX location


CRT Flooring Concepts opens its Albuquerque, NM location


CRT Flooring Concepts inks deal with COSTCO to become a Special-Order Vendor


CRT Flooring Concepts opens its Corpus Christi, TX location


CRT Flooring Concepts exceeds $50 million in annual revenue for the first time


To build upon a multi-product, multi-channel market concept – The Barton Group is established

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Let's Start Building Value...Together

My first priority upon joining the company was to recruit and onboard human capital. People that have a strong track record for moving ideas into reality are critical to achieving success.

Fred Parker: President & COO

As a senior executive and top revenue driver with over 20 years of success, Fred has placed creative solutions at the heart of every business he’s had the opportunity to build. Throughout his career, he has strategically focused on maximizing topline and bottom-line growth by building sustainable revenue pipelines, driving market share, and targeting & acquiring complementary, cost-effective acquisitions.

As a result, Fred has achieved previous operational success as President and then CEO of A Brand Company. By establishing clear KPIs, streamlining processes, managing critical accounts, harnessing cross-functional insights, and leading high-impact teams to solve complex business problems, Fred successfully led the company from start up to >$80M in top line revenue. Fred’s innovative approach and commitment to excellence makes him a dynamic and effective leader in any business environment.

Fred truly enjoys every aspect of his career and is driven by the excitement that comes with growth and opportunity. Now that he’s joined The Barton Group, he’s committed to applying his skillset to take both the team and the company to the next level.  

Fred attended the University of Kentucky (go Wildcats!) and has been a lifelong football fan and general sports enthusiast. He met his wife Amy while attending UK and they have 2 children, Alex & Elizabeth, and 2 goofy golden retrievers. Fred is an avid golfer, gardener, and loves hanging out with friends. Fred & Amy love to travel and when it is up to her, you can find them on the beach at Amelia Island in Florida.

As an individual who thrives on challenges, I’m excited to bring my past experience and sales knowledge to the CMO role at The Barton Group.

Caryn Dunayer: Chief Marketing Officer

Throughout her career, Caryn has proven success in the technology, marketing communications, and consumer goods spaces. With over 15 years of experience in operations, sales, marketing, advertising, and digital industries, Caryn’s career began at Hewlett Packard where she became proficient in IT, and hardware and software solutions. 

Caryn then developed a passion for marketing and advertising while working as an Account Executive for the New York Times and the Hearst Corporation. Most recently, she co-founded cbdMD in 2017 where she grew the revenue from $0 to $2mm monthly within the first year. Caryn was acting President of the public company (NYSE America: YCBD) and scaled the business to $4mm+ in monthly revenue until retiring (for the first time) in 2020. 

Motivated for a challenge, Caryn was excited to join the team at The Barton Group as CMO. She’s excited to learn a new industry and work with a wonderful team of “good humans.” 

Caryn previously lived in Charlotte, NC but now resides in Florida. When she’s not working, you can find Caryn outside being active, exploring nature, playing sports, and traveling.

Working through complex business processes to create and implement procedures that activate well-informed, data driven decisions is where I thrive. I’m excited to bring these skills to The Barton Group and our Operating Companies.

Kristi Hayek: Director of Finance

With nearly 30 years of proven success, and a passion for attention to detail, efficiency, and accuracy, Kristi Hayek excels at working through complex business processes to create and implement procedures that activate well-informed, data driven decisions. 

Before joining The Barton Group, Kristi held positions as Controller and Senior Financial Analyst at both established accounting firms and fast-paced startups such as Venturi Partners, Comsys Partners, Experis, BrandAlliance, CliftonLarsonAllen, and Bobbie Baby. Her proven experience in building accounting departments, navigating system implementations, audits and financial relationships in high-growth companies have made her a valued addition to the Barton Group family. 

In addition to Kristi’s wealth of experience in the financial industry, her drive to discover actionable insights, appreciation for the family-owned nature of The Barton Group, and commitment to innovation have already led to major successes for the company. For example, implementing a robust reporting package, navigating financial relationships to support growth opportunities, driving efficiencies within the company, and focusing on processes that support workflow across teams to help promote team building and solid relationships.

Outside of her career, Kristi enjoys being involved in her church, Sports Outreach, and traveling the world with her husband and their two sons. 

I’m excited to explore the vast opportunities this business presents and to work with a dynamic, cohesive team that sets the company apart from our competitors.

Pat Pritchett: VP of Operations

As the Vice President of Operations, Pat thrives on exploring the endless possibilities for innovation that come with the role. Pat brings over 15 years of experience in the flooring industry as the previous Director of Development for RollMaster and then Senior Product Manager with Broadlume. 

With a proven track record in accounting, operations, and project/process management, Pat brings experience from various leadership positions including Director of Finance & IT, Operations Manager, Training Manager, Support Manager, and Senior Auditor. Throughout these various roles, his career has been defined by leading transformative changes at every phase of a business. 

At The Barton Group, Pat is excited to explore the vast opportunities this business presents and to work with a dynamic, cohesive team that sets the company apart from our competitors.

Outside of his professional life, Pat cherishes time spent with his daughter Caitlyn, hiking, backpacking, kayaking, enjoying live music, and sampling craft beer.

Veronica is excited to shape the employee experience at the Barton Group from day one and foster a positive company culture that will set the foundation for future growth.

Veronica Salazar: Director of HR

With over 20+ years of experience implementing effective practices and building successful and productive HR teams from scratch to success, Veronica is accomplished in transforming inefficient departments, streamlining staff management, and improving recruitment & retention methods. 

Before joining The Barton Group, Veronica was HR Director at Knight Aerospace and acted as the HR Manager for several other companies such as Reyes Automotive, Pro-Vigil Surveillance Systems, Ricos Products Co, Inc., and Conceptual MindWorks, Inc.. In these previous positions, Veronica worked alongside senior management to identify staffing and training needs and to develop pay for performance merit systems.  This inspired their teams to drive their success with learning next level roles and demonstrating proficiency, thereby building a strong support team for the company.

Veronica is excited to shape the employee experience at The Barton Group from day one and foster a positive company culture that will set the foundation for future growth. Her expertise in establishing HR practices and policies will directly affect areas such as recruitment, retention, employee satisfaction, and overall company health—which will ultimately impact the employee experience for years to come. 

When she’s out of the office, Veronica can be found brainstorming her next home improvement project, traveling with her significant other to visit her two daughters, or finding a great country music concert.

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